10 Indigenous Films to Watch is part of an ongoing campaign for the Red House project called Indigenous Film Fridays. Each Friday our team develops a new post, sometimes with corresponding article about the Indigenous film community.

Challenge: Create a social media marketing campaign to promote the theatrical and VOD release of the film, "Radium Girls" Based on true events, Radium Girls follows teen sisters, Bessie and Jo Cavallo, who dream of Hollywood and Egyptian pyramids as they paint luminous watch dials at the American Radium factory in New Jersey. When Jo loses a tooth, Bessie’s world is turned upside down as a mystery slowly unravels. She discovers a corporate cover-up and, in a radical coming of age story, Bessie and the Radium Girls decide to take on American Radium. Based on historical events, the national sensation following the notorious case of the Radium Girls in 1928 ultimately led to significant and lasting impact in the area of workplace health and safety and the study of radioactivity.

Transmedia producer on the Son of the South. In this true story set during the sixties Civil Rights Movement, a Klansman’s grandson is forced to face the rampant racism of his own culture. Defying his family and white Southern norms, he embraces the fight against social injustice, repression and violence to change the world he was born into.

Oversaw the creation of digital marketing assets for the film "Crimson Peak" under the guidance of the film's director, Guillermo del Toro.

Working with the team at Lionsgate, I oversaw the development of social media marketing assets for Oscar-nominated film, 'Sicaro' with my social media team at Brigade Marketing.

Working with Warner Bros. and the team at Brigade developed the social media strategy and digital assets for the release of the Rocky franchise film 'Creed' starring Michael B. Jordan.

Son of the South FYC Oscar campaign. Working with the filmmakers of Son of the South, my team at House on Fire Productions produced a multi-platform Oscar Campaign focused on the film's story about the Civil Rights movement of the 1960's.

Developed the social media marketing strategy with the teams at brigade and Universal Studios for the theatrical release of the action movie, 'Point Break'.

Developed the digital assets ands social media strategy for the release of 'The Secret Life of Pets' with the teams at Disney and Brigade.

Worked with the teams at Netflix and Brigade to create digital media assets and oversee the social media management for the first season of the hit-show, 'Grace & Frankie'.

Social Media Director on the Blumhouse feature film, The Gallows.

Audience Entertainment in collaboration with multi-platinum, Grammy Award winning artist, NE-YO, set out to create a first of its kind interactive, big screen event in Times Square to launch the sneak peek video of NE-YO’s hit single, “She Knows.” I acted as event producer for this interactive game and live show.

As social media manager I oversaw the creation of assets, copywriting and multi-platform rollout for the documentary film, MindFlux, about the acclaimed experimental artist Richard Foreman.

Transmedia producer on the film Zenith, directed by Vladan Nikolic and starring Peter Scanavino (Law & order: SVU) and Jason Robards III.

I oversaw the social media marketing campaign and crowdfunding strategy for the documentary film, 'The Last Crop' about the importance of land stewardship.

There are few things more frightening than having a child who is sick, who you don't know how to help and whose illness you don't understand. That's what Susanna Styron experienced when her daughter Emma's spells of blindness and vomiting began at the age of fourteen. Emma's eventual migraine diagnosis, rather than putting an end to the mystery and confusion, was just the beginning, as mother and daughter embarked on a years-long journey to discover the truth about living with migraine. I worked on both the marketing and crowdfunding campaign for the film.

Digital campaigns